The Bachelor of Business Administration (BBA) is a three-year undergraduate program that offers a comprehensive understanding of business concepts and practices. It is designed to prepare students for various roles in the business world by providing them with a strong foundation in business administration, management principles, and practical skills.

The BBA program covers a wide range of subjects such as accounting, finance, marketing, human resources, operations management, and organizational behavior. It aims to develop students' analytical, decision-making, and communication skills, which are essential for success in the business field.

Upon completion of the program, graduates can pursue careers in fields such as management, marketing, finance, human resources, and entrepreneurship. They may also choose to further their studies by pursuing a Master of Business Administration (MBA) or other advanced degrees in business or related fields.