The Bachelor of Arts in Tourism Management program delves into the multifaceted aspects of the tourism industry, blending business principles with hospitality and cultural understanding. Students explore tourism trends, destination management, marketing strategies, and sustainable tourism practices. With practical experiences in event planning, hospitality operations, and tourism economics, learners gain skills to navigate this dynamic field. Emphasizing customer service and strategic planning, graduates are equipped for roles in tourism agencies, hotels, travel companies, or destination marketing organizations. Prepared to address industry challenges, they contribute to promoting destinations, managing tourism enterprises, and fostering sustainable growth in the global tourism sector.