The BBA (Business Analytics) program is a three-year undergraduate program consisting of 120 credits, meticulously designed to equip students with skills in all aspects of analytics: Data-driven Business Decisions, Technology and Tools, Quantitative & Statistical Analysis, and Storytelling with Data (Simulation). With a focus on preparing students for the evolving business landscape, the program offers a comprehensive blend of business and technical courses.

Graduates of the BBA (Business Analytics) program are well-positioned to pursue diverse career paths in various industries. Job opportunities include roles such as Business Analyst, Data Analyst, HR Analyst, Financial Analyst, Supply Chain Analyst, Marketing Analyst, and Data Scientist. Through a combination of theoretical knowledge and practical skills, graduates are equipped to make meaningful contributions in the field of business analytics and drive informed decision-making processes.