Bachelor of Business Administration (BBA) –  SRMUS

The Bachelor of Business Administration (BBA) program with specializations in Human Resources (HR), Marketing, or Finance is designed to provide students with a comprehensive understanding of business principles and practices, with a focus on their chosen specialization.

  1. BBA in Human Resources (HR): This specialization focuses on developing skills and knowledge related to managing human capital within organizations. Students learn about recruitment, training, performance evaluation, employee relations, and other aspects of HR management.

  2. BBA in Marketing: This specialization focuses on understanding consumer behavior, market research, advertising, branding, and other aspects of marketing management. Students learn how to develop and implement marketing strategies to promote products or services.

  3. BBA in Finance: This specialization focuses on financial management, investment analysis, financial markets, and corporate finance. Students learn about financial planning, risk management, and financial decision-making.

Each specialization offers unique career opportunities. Graduates with a specialization in HR can pursue careers as HR managers, recruiters, or training specialists. Those with a specialization in Marketing can work as marketing managers, brand managers, or market researchers. Graduates with a specialization in Finance can pursue careers as financial analysts, investment bankers, or financial managers.

Overall, the BBA program with specializations in HR, Marketing, or Finance provides students with the knowledge and skills needed to succeed in their chosen field of business.

Eligibility Criteria
Plus two or Equivalent, Vocational +2
Duration

3 Years

Fees

Semester Fee: Rs. 36,500/-

Annual Fee: Rs. 70,000/-

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